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Why Ecommerce Job Descriptions Are So Hard to Outline for HR/Hiring Teams

January 18, 2015 by Johnny Russo 1 Comment

Why Ecommerce Job Descriptions Are So Hard to Outline for HR/Hiring Teams

When you search for “Ecommerce Job Descriptions” on Google, you get more than 467,000 results. That’s not surprising for a growing sector that is relatively still new in some countries. But what is surprising is the different nature of many of those descriptions.

When you hire a Finance Manager or Systems Analyst, typically many companies have a similar description for each of those roles. They are clearly defined for the most part. The only exception may be for some particular systems or technologies you are required to have used or learn. Same goes for the position of Director of Digital Marketing.

Digital Marketing Director Roles Are Much Easier to Draft Than Ecommerce Roles

The description will be filled with buzz words like “must have proven expertise in SEO, SEM, B2C, B2B, Email marketing optimization, and affiliate marketing.” There may be some industry or company specifics that are different, but for the most part, hiring managers, human resources (HR) teams, and recruiters can fill these descriptions with the help of the department head.

But evolving and relatively nascent roles like Ecommerce are a bit more complex. And here’s where the fun starts for Ecommerce.

[Read more…]

Filed Under: Digital Marketing, Ecommerce, Leadership Tagged With: digital marketing roles, ecommerce hiring, Ecommerce job descriptions, hire an ecommerce expert, job roles for ecommerce

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I have been following blogs for over 15 years. I have also written blog posts for many of the companies I have worked for. So it only made sense that I finally (yes, I said finally) made the plunge and launched my own blog in 2015. So what … Read More

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I have 13+ years experience in the Retail, Start-up, Technology, and Manufacturing industries. I have led growth and strategies in Ecommerce, Digital Marketing, Marketing, Branding Social Media, Mobile, and Omni-Channel … Read More

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Working as the Vice President of Marketing & Ecommerce at The Kersheh Group, an apparel retailer and manufacturer that specializes predominately in kids sleepwear. The Kersheh Group manufactures and markets sleepwear for boys, girls, adults, and the entire family. Our cozy, … Read More

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